Saturday, May 23, 2020

Media Essay - It’s Time to Ban the Advertising of...

Media Essay - It’s Time to Ban the Advertising of Alcoholic Beverages Everywhere we go, were bombarded by all sorts of advertisements. We can seldom go through one day without receiving at least one phone call from a telemarketer. Turn on the TV for 15 or 20 minutes and youll see at least one 5-minute commercial break. Advertisements are abundant everywhere we go: alongside roads, at airports, and at train stations. Why is advertising so popular, why do so many companies pump millions of dollars each year into advertising? The answer is simple: ads inform people of products they otherwise wouldnt have heard of, they make products look appealing to so that people will buy them, and they allow advertisers to influence the general†¦show more content†¦The loss of control ties in closely with physical dependence on alcohol – if, by whatever means, the alcoholic attempts to quit, he or she experiences withdrawal symptoms. As an alcoholic continues to drink more and more and become increasingly dependent on alcohol, he or she gains tolerance to alcohol – in order to get drunk, the alcoholic must consume more alcohol. An explanation of alcoholism is not enough to persuade most people to ban alcohol advertising. Most fail to recognize the vast amount of people that alcoholism and other alcohol related problems effect. Many studies have been done and many statistics have been gathered to show the grim reality of alcohol-related problems. In the United States, there are 100,000 alcohol-related deaths each year, which puts it at slot number three in the list of the top causes of preventable death in the nation. Approximately two-thirds of domestic violence and sexual assaults involve alcohol in one way or another and one-half of all murders in the nation involve alcohol. Among the nations high school students, 81% have used alcohol at least once, and 30% have had five or more drinks in a row in the past two weeks. High school students (underage) drink 35% of all wine coolers sold in the United States. On average, a persons first drink of alcohol takes place at the age of 13. Twenty-one percent of all the nations tenth graders and eight percent of the nations eighth graders have been drunk in the pastShow MoreRelatedMarketing Guinness Essay3335 Words   |  14 Pagesnations on the continent as Africa consumes over 40% of the famous stout. 1.1 Present Situation Diageo was formed by the 1997 merger of Guinness with foods and spirits company the Grand Metropolitan. Diageo is the world’s biggest producer of alcoholic drinks; these include (Guinness, Captain Morgan, Smirnoff, Harp Larger etc†¦) Guinness is now operating in over 49 countries, Guinness owns now over 5 breweries in 5 other countries around the world and sold in 150 countries worldwide. Guinness employsRead MoreFundamentals of Hrm263904 Words   |  1056 Pagesresources With WileyPLUS: Students achieve concept mastery in a rich, structured environment that’s available 24/7 Instructors personalize and manage their course more effectively with assessment, assignments, grade tracking, and more manage time better study smarter save money From multiple study paths, to self-assessment, to a wealth of interactive visual and audio resources, WileyPLUS gives you everything you need to personalize the teaching and learning experience.  » F i n d o u tRead MoreLibrary Management204752 Words   |  820 PagesDistributed Information Access Solutions Thomas R. Kochtanek and Joseph R. Matthews The Complete Guide to Acquisitions Management Frances C. Wilkinson and Linda K. Lewis Organization of Information, Second Edition Arlene G. Taylor The School Library Media Manager, Third Edition Blanche Woolls Basic Research Methods for Librarians Ronald R. Powell and Lynn Silipigni Connoway Library of Congress Subject Headings: Principles and Application, Fourth Edition Lois Mai Chan Developing Library and InformationRead MoreHuman Resources Management150900 Words   |  604 Pageseducated and trained workers. Estimates are that about half of the U.S. workforce (about 50 million workers) needs or will need new or enhanced workplace training to adapt to the myriad job and technological changes that are occurring. At the same time, many individuals who are obtaining higher education degrees are doing so in nontechnical or nons cientific fields rather than engineering or computer sciences, where the greatest gap between job growth and worker supply exists. On the lower end, far

Tuesday, May 12, 2020

Starbucks A Complete Marketing Analysis - 2097 Words

â€Å"Starbucks† A Complete Marketing Analysis Organizational History The first Starbucks was founded in Seattle, Washington by Gordon Bowker, Jerry Baldwin, and Zev Siegel in 1971. The city was noted for its coffee before World War II, but the quality of its coffee had declined so much by the late 1960’s that Gordon Bowker made trips to British Columbia, to buy his coffee beans. (Reference for Business, n.d.) He wanted a dark, delicious coffee he had discovered in Italy. Jerry Baldwin and Zev Siegl were looking for new ventures at the time and the three of them got together and built their first store located in the Pike Place Market. They picked the name Starbucks for the punchy â€Å"st† sound and its reference to the coffee-loving Moby Dick.†¦show more content†¦Starbucks didn’t like this idea and a result Schultz left the company and wrote a business plan of his own. His parting with Starbucks had such an impact they decided to invest in his vision. In 1986 Schultz opened his first coffee bar called Il Giornale servi ng Starbucks coffee and it was an instant hit. A year later Schultz’s coffee bars were thriving while Starbucks was struggling. Schultz approached Starbucks and offered them $4 million for the six store Starbucks chain. In 1987 the I1 Giornale shops changed their name to Starbucks and the company became Starbucks Corporation and went public in 1992. (Reference for Business, n.d.) In 1994 Starbucks broke into new markets in Minneapolis, Boston, New York, Atlanta, Dallas, and Houston. (Reference for Business, n.d.) In 1996 Starbucks continued their growth by venturing overseas for the first time to Japan, Hawaii, Singapore, Taiwan, Thailand, New Zealand, and Malaysia, China and South Korea, Philippines, Kuwait, Lebanon and the UK. (Reference for Business, n.d.) Growth also continued here in the U.S. with 2,200 locations by the year 2000. Starbucks rate of growth in the early 2000’s pushed the chain past the 10,000 unit mark. (Reference for Business, n.d. pg. 4) Today Starbucks is the largest coffeehouse company in the world ahead of UK rival Costa Coffee, with 21,160 stores in 63 countries and territories, including 12,067 in the United States, 1,570 in China, 1,451 in Canada, 1,070 in

Wednesday, May 6, 2020

Plan an Intervention Strategy Free Essays

string(86) " cope with the responsibilities of her Punjabi family traditional culture and values\." I am writing about case Scenario 1. This is a referral made by the GP of a 72 year old Punjabi lady, Jameela, to the older person’s team. She has increasing care needs and is cared for by her Daughter-in-law, Farah, who has become increasingly depressed and unable to cope. We will write a custom essay sample on Plan an Intervention Strategy or any similar topic only for you Order Now She has two children, the younger of which has learning difficulties. The GP has spoken with Majid, the husband suggesting that his mother should go into a home and asking him to discuss this with his mother. This is a close knit family with culturally based family values which are resulting in tensions and conflict between Jameela, Majid and Farah, his wife. It is human nature that we all form our own opinions, beliefs and values but these personal values can cause problems as a social worker. According to Banks (2006, p. 6): ‘Values are particular types of belief that people hold about what is regarded as worthy or valuable’. It is important that I am consciously aware of my own views and opinions and challenge them so that they do not interfere with my treatment of all service users. It is my duty to not allow my individual beliefs, for instance my own religious beliefs and values may cause me to have stereotypical views about the Muslim/Sikhism religions and beliefs of my service users in this scenario. This could lead to assumptions about the service users’ family values and lead to the possibility that I may let my own beliefs influence how I act with this family and I may subconsciously discriminate against this family on this basis. It is important for me to identify and challenge my own stereotypes to achieve anti-discriminatory practice positively with my service users. My service users will all be individuals with their own make-up, as indeed I am myself and irrespective of both my own and my service users race, ethnicity, nationality, sex, sexual orientation, marital status, mental or physical disability, political or religious beliefs I need to be non-judgemental, respectful and not allow my own values to cause discrimination and prejudice to any person. This is using the important social work value of unconditional positive regard. ‘There is recognition that personal and agency values may conflict and that the worker as a person has a moral responsibility to make decisions about these conflicts’. Banks, S. 2006,p. 150) In agencies there may also be different attitudes and values to our own and social work values and it is important for me to challenge these values so they do not affect the fairness of treatment to my service users. For example an organisation with predominantly female staff may not be aware of the views and opinions that they appear to have are creating sexism towards male members of the team and may also interfere with the fair treatment of service users leading to discrimination. It is important for me to have a non-judgemental attitude and to not judge any members of the family or treat them as being responsible for their problems or needs. There are many concerns from this referral; Majid is the point of referral from the GP and not the main service user, Jameela. This is disrespectful and disempowering to Jameela taking away from Jameela the control over her own life and decisions of her own. This referral is not promoting good practice where we would give Jameela the right to make her own informed decision and to take part in the decision making process. Kant’s moral principle of the categorical imperative: ‘I ought never to act except in such a way that I can also will that my maxim should become a universal law’. (Kant, 1984, p. 88) Which means that we should treat other people in the way we feel all people should treat each other. By suggesting that she be taken into a home is treating her as a means to an end or a solution to the difficult family situation. Kant’s philosophies focus on respect for persons and valuing them as human beings which influenced the social work value of respect. BASW (2002, p2, 3) states that practice should promote human dignity and worth, giving every one individual value and respect and a right to self-fulfilment and control over their own lives. As part of the process of getting to know this family it will become apparent that the actions of each adult family member are affecting others. As a social worker I have a moral obligation and responsibility to work with the family to help improve the resulting conflicts. Majid by showing loyalty to both his wife and mother may be contributing to the problem as he is unwilling to acknowledge the views his mother holds about his wife and this in turn will increase Farah’s depression as she can’t talk to anyone about this. A utilitarian act focuses on working for a greater good or the action which benefits the majority. In this case to promote the idea, to Majid, of taking Jameela into a care home for a temporary period initially to allow Farah to recover and to improve family relationships between Majid, the children and herself. Farah is in the position of least power in this family and this is largely due to the cultural and social expectations within the family, therefore she is probably unable to speak for herself, feeling oppressed which may have caused her to internalise her experiences and feelings and contributed to her depression. The emancipatory movements of the 1960s and 1970s where oppressed groups such as women, rebelled and fought for social justice such as the right to study at university, to have equal rights in the workplace has helped to raise awareness and influence the emancipatory values in social work practice. These values encourage us to promote social justice and consider the inequalities that Farah has, also that she is struggling to cope with the responsibilities of her Punjabi family traditional culture and values. You read "Plan an Intervention Strategy" in category "Papers" It would be important to consider virtue ethics, and to demonstrate that as social workers we have good character traits of truthfulness, honesty. Integrity, knowledge and that we act justly and in a trustworthy manner with all members of this family. There is also an element of seeking and appreciating the character traits or virtues of all members of the family and the good things about them, without judging their actions. In trying to form a professional judgement, as part of the process of undertaking an assessment, I would analyse the dilemmas in this scenario and be guided by the moral philosophies already mentioned which have in turn helped to underpin the social work values that we aspire to and the BASW and the GSCC codes of ethics which guide our professional practice. Banks, (2006,p8) describes : ‘Ethical dilemma- a choice between two equally unwelcome alternatives relating to human welfare’. This relates to one of the ethical dilemmas in this scenario being that Jameela’s self determination is having a negative effect on Farah and an indirect effect on the children, also Majid who is colluding with his mother. ‘Self-determination of service users’. (BASW, 2002, 4, 1, 3) States that we should help to make informed decisions and promote a person’s autonomy provide it doesn’t conflict with their safety or rights of others. There is a conflict between the needs of Jameela as opposed to the rights of Farah and her own need for autonomy. I would help Farah to recognise her rights as a carer and explain the implications of this. (GSCC, 2002, 3. 1) says that: ‘Promoting the independence of service users and assisting them to understand and exercise their rights’. The balance needs to be addressed between Farah and Jameela’s needs by limiting Jameela’s self determination but still allowing her to give informed consent, with the intention of reaching informed decisions of a joint nature with the agreement of Majid and Farah. However, I do feel this is going to take a lot of sensitive discussion with all family members to help achieve harmony and agreement on the best solution for all. Although it may be necessary still to collaboratively make the difficult decision or choice of action to place Jameela in a care home, which may be unwelcome to her and thus compromising her rights, a further ethical dilemma. S. Banks(2006 p48) says: Yet while the social worker may be able to focus largely on one individual service user and take on the role of advocate for the service users rights, often the social worker has to take into account the rights of significant others in a situation. In the interests of justice it may not always be morally right to promote the service users rights at the expense of those of others’. This is in accord with my own conclusions for this scenario and the moral dilemma it has created by putting the rights of Farah, Majid and their children before Jameela. On considering all the options this would be for the greater good and benefit the majority. ‘Cultural awareness’. (BASW, 2002, 4, 1, 6) As there are many cultural expectations on family members, in particular Farah and the responsibilities and duties it places on her; it is important for me to not impose westernised values on this family but to be aware of their cultural values, beliefs and customs. I would obtain a working knowledge of this individual family beliefs and culture, paying attention also to communication barriers and use an interpreter if needed. Radical position and praxis could be used with effect to set up a day care centre to help Jameela and other elderly Punjabi members of this community, to help social inclusion of Jameela and others. Using praxis to reflect then act we could evaluate the service we have provided , its strengths and weaknesses and improve the service and expand it further to meet the needs of Punjabi members of the community. There is a power struggle within this family with Jameela having the greater and Farah the least power. As a social worker we have the power to influence the lives of our service users. I would use my power to give information and available choices to all the members of this family to help them participate in the overall decision making process. It would be very important to try to help them to see the individual needs of other family members in a sensitive way without apportioning blame. By valuing the difference and the cultural identity of this family this would empower them and give them acceptance and equality, creating an opportunity for them to have choices in their lives. Thompson uses a Personal, Cultural and Structural (PCS) model to help understand discrimination and oppression that can result from it. There are three levels which interrelate; the personal area looks at the psychological aspects of discrimination and how personal experiences will become apparent in our attitudes. The cultural aspect of the model is about what are perceived as the norms in society and the shared beliefs of society about what is right and wrong. The structural section of the model is making reference to the structure of society and includes within it media, religion and government (Thompson, 2006). I should consider the inequalities and discrimination that this family may face and how these may impinge on their lives. As a social worker it would be my role to counteract the effects of oppression by focusing on both Jameela and Farah so they could gain control of their own lives, as they may feel disempowered by their situation so by adopting an anti- oppressive approach this would aim to empower them both. My own personal learning resulting from this scenario has been a reflection of my own character, my own values, personal beliefs and the importance of not allowing them to impact on the service offered to service users. By reflecting on my previous working experience I have realised that I do actually adhere unknowingly to many of the philosophical principles that have underpinned the value base in social work. I have always treated all persons with respect, acceptance as individuals in their own right irrespective of their make-up or heritage (Kantism). I have the belief that there is some good in everyone although it is not always apparent (Virtue ethics). I am always non- judgemental and sensitive to cultural identity and aware of the diversity of all people. The subject of ethics and the moral dilemmas that will occur in practice will be a challenge for me and all social workers I do believe on an ongoing basis. Learning how to empower people and to increase their own strengths and coping abilities is a theory for me to learn how to apply in practice situations. The importance of this to me as a future social worker is to ensure I acknowledge the power I will have, to always be reflective and consider evidence-based practice, to be a non-biased worker and to give all service users unconditional positive regard to create a safe and trusting environment so service users can express themselves. How to cite Plan an Intervention Strategy, Papers

Saturday, May 2, 2020

Sociology Cultural Globalization

Question: Discuss about theSociologyfor Cultural Globalization. Answer: Introduction Globalization is an important method of communication and integration between the general population, business associations, and administrations of various countries. Along with this, the globalization is a lone procedure that has wide impact on the way of life, environment, culture, financial advancement, political frameworks, and thriving of countries around the globe. Moreover, this research essay is helpful to demonstrate that cultural globalization plays a major role to lead to increased interconnectedness of societies food, fashion, and/or music. Cultural Globalization Lead To Increased Interconnectedness of Societies The expression Globalization alludes as the rising association of the general population of world. It connects with the joining of advances, economies, legislative issues, and societies of countries. Alongside this, globalization is also communicated as the enhanced development of individuals, information products, cash and thoughts athwart national limits that have prompted the broadened interconnectedness among the globe (Nwegbu, Eze Asogwa, 2011). In addition to this, globalization is essentially an indication of financial terms; however it additionally includes other significant parts, for example, legislative issues, financial matters, and societies that are connected to the possibility of monetary. As a consequence, globalization additionally majorly affects the social zone of countries or social orders. On the other hand, cultural globalization is a procedure that assumes a noteworthy part to transmit the qualities, implications, and thoughts all around the globe so as to amplify and fortify social relations in a successful way. In addition, social globalization alludes as the normal utilization of societies that has been stretched out with the assistance of pop culture media, Internet, and intercontinental travel. As such, it additionally can be said that, social globalization is the fast development of qualities, thoughts, and states of mind athwart national outskirts (Marginson Van der Wende, 2007). Notwithstanding this, cultural globalization involves the spread of business thoughts, human expressions, dialect, and innovation; and accordingly the effect of social globalization is experienced by every individual on the planet. Along with this, the sharing of thoughts and values typically prompts expanded interconnectedness as well as collaboration between people groups of various societies and lifestyles. At the end of the day, it also can be said that, that social globalization prompts developed interconnectedness of nourishment, form as well as music of social orders. Aside from this, cultural globalization is the augmented interconnectedness of all people groups of social orders. It is a direct result of with the assistance of social globalization; individuals get to be ready to share their thoughts, qualities, and suppositions in a simple and fast way (Buchan, Grimalda, Wilson, Brewer, Fatas Foddy, 2009). Besides, expanded interconnectedness holds colossal planned for the advancement of economies and also social orders. In addition to this, cultural globalization prompts enhanced interconnectedness of social orders by associating the general population of various societies appropriately. Alongside this, the social measurement of globalization exhibits the effect of globalization on the work and in addition life of individuals, families and social orders. There are various social or social aspects for globalization far from the salary, vocation, social assurance, working measurements, et cetera (Benhabib, 1999). Besides, the possibility of social trustworthiness has been turns into a fantasy to be accomplished. Right now, the enhanced political and additionally monetary development of globalization has left the significant part of culture or society, i.e. individuals. In this circumstance, social globalization assumes a huge part keeping in mind the end goal to make a culture or society that will be founded on the possibility of the confidence of each person, balance and solidarity and the estimation s of human rights (Zrn, 2003). Along with this, the social part of globalization or social globalization has been affected the social structure of various social orders or culture profoundly. Besides, with the assistance of social globalization, each general public has ended up ready to utilize its own particular unmistakable culture as to the social standards, dialect, metro sense, profound quality, et cetera. Furthermore, a specific culture or society is taking after its living style without being impact by the way of life of others. Cultural globalization has been reached out and also increased social orders' systems, exercises, nourishment, design, music, and relations around the globe (Falk, 1999). Therefore, plainly social globalization has affected social domain of culture over the globe in a positive way. On the other hand, it should be noted down that, the social part of globalization has been gotten worldwide consideration as of late. It is direct results of worldwide pioneers were attempting to clear the way of life part of globalization in a suitable and an appropriate way. As indicated by the pioneers, the procedure of utilization stands for a union of worldwide and social procedures and now utilization has turned into the real essential of social orders. At the present time, a wide range of products and ventures as respects writing, music, silver screen, apparel, sustenance, extras thus on are accessible wherever on the planet (Mansbach Taylor, 2013). In addition to this, positive parts of social globalization lead assorted qualities in communications between various limits and societies. Also, there is outline on social thoughts that has been brought numerous remarkable parts of certain culture into consideration. Thus, the idea of globalization has gotten acknowledgment that will be useful with a specific end goal to enhance benchmarks of life and would not thwart the nearby conventions. Besides, differing qualities itself has gotten to be worldwide so as to advance social globalization in a viable and a more extensive way (Macionis Plummer, 2012). Along with this, globalization is alludes as the expanded interconnectedness and in addition reliance of various societies or social orders all around the globe. In addition, it is also genuine that, in current, it has been separated into the national limits as an outcome of improvement in cooperations, exchange and voyage (Miller, 2015). In this circumstance, social globalization has expanded interconnectedness among national social orders, mankind, selves, and the world arrangement of social orders in a compelling and a fitting way. At the end of the day, it also can be said that, social globalization is utilizing a noteworthy part in reconnecting the general population of reserved societies, social orders, and countries legitimately. In addition to this, Cultural globalization is the expanded interconnectedness and additionally reliance of various social orders all around the globe. Besides, because of, social globalization there is not a solitary country on the planet that can be considered as a different and also autonomous country. Alongside this, in light of the current social patterns, countries or social orders are obliged to grow profound conditions on each other by including financial matters and additionally social clients in a proper way (Hassi Storti, 2012). Moreover, societies or social orders are turning out to be more interconnected because of the social globalization. It is a result of social globalization has built up a shared conviction to every one of the way of life or social orders. In similar way, it ought to also be noted down that, these days, Cultural globalization has amplified the spread of acknowledged societies around the globe in a simple and an effective way. In addition, social globalization additionally assumed a fundamental part so as to associate individuals of various societies all around the world. It doesn't just concentrate on social term additionally consider financial and political terms with a specific end goal to expand interconnectedness between social orders (Bala N?drag, 2014). What's more, globalization additionally permits the generation of products and enterprises in everywhere throughout the world in inclination to a specific part of the world. It also attempts a considerable measure of endeavors to make all the created merchandise and enterprises open to the general population of various societies or social orders. Along with this, Cultural globalization expands the administrations of innovation development, exchange, and the world commercial centers. It also diminishes correspondence hindrances furthermore creates solid correspondence among various social orders, societies and/or countries. Besides, social globalization grants individuals to find open doors as well as flexibilities for their survival. It also uncovers impacts of various societies and permits individuals to become separately and in addition all around (Andersen Taylor, 2012). Along these lines, one might say that, globalization majorly affects the social region furthermore prompts broadened interconnectedness of social orders' nourishment, mold as well as music. Conclusion On the basis of the above discussion, it can be assumed that, cultural globalization has led to improved interconnectedness of the food, fashion, and/or music of societies. Moreover, it plays a significant role in order to connect the people of different cultures in an effective manner. Also, with the help of cultural globalization, people of different cultures become able to share their ideas as well as values within societies. In this way, cultural globalization provides great opportunities for the overall development of people and societies. References Andersen, M.L., Taylor, H.F. (2012). Sociology: The Essentials. USA: Cengage Learning. Bala, M., N?drag, L. (2014). A study of the term globalisation. Linguistic and Philosophical Investigations, (13), 641-649. Benhabib, S. (1999). Nous et les Autre the Politics of Complex Cultural Dialogue in a Global Civilization (pp. 44-62) Multicultural Questions Christian Joppke and Steven Lukes (ed.s) Oxford, Oxford University Press. Buchan, N. R., Grimalda, G., Wilson, R., Brewer, M., Fatas, E., Foddy, M. (2009). Globalization and human cooperation. Proceedings of the National Academy of Sciences, 106(11), 4138-4142. Falk, R. (1999). Resisting Globalization-from-Above through Globalization-from Below (Ch 8 pp.127-136) Predatory Globalization: A Critique. Cambridge, Polity Press. Hassi, A., Storti, G. (2012). Globalization and Culture: The Three H Scenarios. INTECH Open Access Publisher. Macionis, J., Plummer, K. (2012). Sociology: A global introduction, 5th (ed.). United Kingdom: Pearson Education, Essex. Mansbach, R.W., Taylor, K. L. (2013). Introduction to Global Politics (pp.203). NY: Routledge. Marginson, S., Van der Wende, M. (2007). Globalisation and Higher Education. OECD Education Working Papers, No. 8. OECD Publishing (NJ1). Miller, J. R. (2015). The World and Bollywood: An Examination of the Globalization Paradigm. Anths, 7(1), 5. Nwegbu, M. U., Eze, C. C., Asogwa, B. E. (2011). Globalization of cultural heritage: Issues, impacts, and inevitable challenges for Nigeria. Zrn, M. (2003). Globalization and global governance: from societal to political denationalization. European review, 11(03), 341-364.